Yes I do that with the headers and footers of my many Newsletters here on Substack.
But I found the platform diversification: LinkedIn, beehiiv, Convert Kit, Locals, etc... is likely a better use of my time in the end. Mainly because Substack lacks data, attribution, reader referrals, sequencing, segmentation, network effect at scale, automation and the ESP stats I need for a better picture of what is really going on.
Email marketing metrics around the benefits of sequencing and segmentation are well known, but weirdly enough in the Creator Economy, it's like we ignore all the literature and the last 20 years of data. I often wonder why Substack decided to dumb things down so much that the lack of data becomes a real barrier to scale and being reader centric? Maybe one day I'll be qualified to write more about it.
Yes this newsletter will be 100% free. Just an ad to my own newsletter at the bottom to create greater visibility.
Yes I do that with the headers and footers of my many Newsletters here on Substack.
But I found the platform diversification: LinkedIn, beehiiv, Convert Kit, Locals, etc... is likely a better use of my time in the end. Mainly because Substack lacks data, attribution, reader referrals, sequencing, segmentation, network effect at scale, automation and the ESP stats I need for a better picture of what is really going on.
Super interesting. Could this be a topic for another newsletter of yours? How to use such data to make create and market better newsletters.
Email marketing metrics around the benefits of sequencing and segmentation are well known, but weirdly enough in the Creator Economy, it's like we ignore all the literature and the last 20 years of data. I often wonder why Substack decided to dumb things down so much that the lack of data becomes a real barrier to scale and being reader centric? Maybe one day I'll be qualified to write more about it.
Finance is a bit niche in terms of where the audience is. AI can interest a wider public.